Global Marketing Director Radiopharmacy

Job Description Summary This role leads global marketing for the Radiopharmacy (RPH) business and is responsible for setting, communicating and delivering a growth & marketing strategy for the RPH business. This includes share gain, commercial activation of current/future new product introductions & installed based growth programs. This role will also develop deep qualitative & quantitative insights about the needs, wants and performance of customers, identify keys to success, align strategy execution across all geographies and drive marketing innovation. GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.Job Description Roles and Responsibilities: Business Partnership, Growth and Marketing Strategy: Develop and lead global growth strategies and marketing plans for the Radio pharmacy business, including value proposition design, market positioning, and promotional strategy. Define and own the global marketing plan, including segmentation, targeting, positioning, marketing mix, and alignment of regional execution across all geographies. Lead global strategy for trade shows, customer visits, demo sites, and other customer engagement activities. Partner with Regional Marketing & Product Managers to deliver effective product, commercial, and sales training programs for Sales Specialists & Generalists. Drive market share growth through successful commercial activation, new product introductions (NPIs), and installed-base growth programs. Lead the Marketing Commercial Activation process across all Radio pharmacy product segments. Collaborate cross-functionally with marketing communications, digital teams, and other enabling functions to ensure integrated, impactful marketing execution globally. Custom